Familiarity with Google Ads ads
Google AdWords advertising is one of the great Google AdWords advertising services. This system allows users to use the tools provided by Google to advertise their site at the lowest cost.
With Google ads, people who want to advertise their site have to pay a certain fee to their customers. The most popular method of advertising in Google AdWords is advertising in Google search engine. In this way, the main keywords are determined by the advertiser himself. Therefore, ads will only be shown to people who search for these specific words. As a result, it can be said that you find the desired customers in a targeted way; While in public advertising that your audience is of all ages and communities, the rate of return is definitely less than targeted advertising. In 2011, 96% of Google revenue came from advertising.
How advertising works on Google
Google Ads acts as an auction, but unlike a regular auction, it’s not just your bid that matters – the auction considers the quality and importance of your advertising business.
The Google Orders auction is central to the concept of keywords. Advertisers identify keywords related to their business – and search engines are likely to use them when trying to find something and offer suggestions, saying that every time a Google user clicks on their ad, they pay for it. Pay it. This is where the term “pay-per-click advertising” comes from.
An ad auction takes place whenever a searcher enters a keyword into Google, meaning that every keyword search you bid on is an opportunity to show your ads to future new customers. And because these prospects are actively pursuing what you sell, you will display at the right time. This is what makes ads on the first page of Google so powerful and one of the best ways to grow your business.
How much does it cost to advertise on Google?
It depends on the size of your business and your advertising strategy. What is clear is that the more keywords you have and the higher your ranking position, the more budget you need to spend. And you will get more input.
SEO is better to work or Google ads?
Undoubtedly, this is a huge question for webmasters. After examining the comparison of SEO and advertising in Google Ads, they will ask web design companies whether SEO is better or Google Ads?
In answer to this question, we must say that both, of course, if you use both of them at the right time and situation.
We pointed out that Google Ads requires cost, experience and time to be able to achieve the benefit you are considering. But on the other hand, SEO is a cheaper, permanent and permanent solution.
Therefore, SEO can be considered as one of the inseparable tools of digital marketing and site design, and Google Ads can be considered as a tool for a campaign period in special and temporary conditions.
Don’t forget that SEO and Google Ads are not rivals, they are both marketing tools that can help you achieve what you want.
To have useful ads on Google, be sure to have a business plan
It is important to know that whatever type of business you start, small or large, prepare a business plan to move you forward; But if you do not want to expand your business and you have a small business whose plan is clear, you will not need a business plan anymore.
Need advice on effective advertising on Google?
Advertising consulting and branding consulting, both in the real world and in the virtual world, have become an integral part of buying and selling products and businesses. To do any advertising and branding, it is better to refer to specialists and experts in this field, because they make the company productive and profitable with practical and applied tricks. At the same time, the cost of advertising and branding consulting is very small compared to the high income it generates.
Will our SEO grow with ads on Google?
No, according to Google rules, Google Ads does not increase SEO, it only increases site traffic, and Google Ads internet advertising service is a separate platform and has nothing to do with SEO rules and algorithms, for businesses that do not compete at all, I have experienced It has a positive effect, that the site also came to the first page, but for highly competitive sites, completely forget about this issue.
Concluding remarks
With the basic Google ads and with the right advertising advice, you can create your Google ads professionally and you will have a quick return for your business. We hope that by following a proper and principled strategy, you will be able to take an important step towards your ultimate goal in the growth and production of wealth.